Mrs Peta Miller Graphic Design

Strengthening brands positioning

We began working with the well-established and high profile Matt Roberts Personal Training brand in early 2012, firstly exploring ideas for re-positioning the existing brand style, then developing a simple brand guide to communicate the new super premium styling and improved production techniques. Followed by design development work on two new sub-brands; MX, Retreats and Body.Network.

Smoothing life’s edges

Families have been coming to Gara Rock for their holidays for over a hundred years: it’s a place of special memories.

Today a curve of individual luxury holiday properties has replaced the old hotel. Which looks out to sea just as the 19th century coastguards did from their clifftop perch.

This is a new era in the Gara Rock story: and with the upgrading the facilities and services, the new owners have created a secluded, relaxed atmosphere.

We designed a new brand identity, using pebbles from the Gara Rock beach to create a lower case ‘g’ icon. We developed this brand theme through to the new restaurant and café.

Our brochure exudes calm charm, written by Sarah Butler (Loose Leaf Productions) and printed by David May (Empress Litho), with special threaded spine.

We designed the website to follow the look and feel of the brochure, presenting as many beautiful images as possible, our programmer was James Elliott (James Elliott Creative).

gararock.com